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Finance Archive

Accounting & analysis

Ratio analysis

Ratios turn statements into comparable signals of profitability, liquidity, leverage, and efficiency.

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Definition

A ratio divides one financial quantity by another to make performance comparable across time and across companies of different size. Profitability ratios measure margin and return; liquidity ratios measure short-term coverage; leverage ratios measure debt burden; efficiency ratios measure how hard assets and working capital work.

A ratio is a question, not an answer. It tells you where to look, and it only becomes meaningful next to a trend, a peer, or a benchmark.

Intuition

One number in isolation is noise. A ratio puts two numbers in conversation, and the direction of travel is usually more informative than the level.

When to use it

  • Comparing companies of different sizes, or one company across years.
  • Triaging a set of statements to find the area that needs attention.

When not to use it

  • Comparing ratios across industries with different capital intensity and margins.
  • Drawing a conclusion from a single ratio with no trend or benchmark.

Formula

Current ratio

Current assets ÷ Current liabilities

Formula

Debt to equity

Total debt ÷ Equity

Formula

Net margin

Net income ÷ Revenue

Formula

Asset turnover

Revenue ÷ Total assets

Worked example

Two ratios, one balance sheet

Current assets 480,000; current liabilities 300,000; total debt 900,000; equity 1,200,000.

  1. 1

    Liquidity

    Current ratio = 480,000 ÷ 300,000 = 1.6.

  2. 2

    Leverage

    Debt to equity = 900,000 ÷ 1,200,000 = 0.75.

The firm holds 1.60 of short-term assets per unit of short-term debt and 0.75 of debt per unit of equity, which is unremarkable but not alarming.

Measured by

These scoreboard metrics track or interpret this idea across the Lab.

Return on assetsReturn on equityCurrent ratioQuick ratioDebt / equityCash conversion cycle

Common mistakes

  • Using average balances and closing balances interchangeably within one comparison.
  • Treating a high current ratio as healthy when it is driven by unsellable inventory.
  • Mixing book values and market values inside one ratio.